Government may bring new rules on Deepfake, Ashwini Vaishnav held meeting with social media companies

 

In recent times, the menace of Deepfake Technology has escalated, impacting not only Bollywood stars but also leaving big businessmen and cricketers concerned about their digital identities. Responding to this growing challenge, the central government is poised to take a substantial stride in addressing the issue. 

Also Read: Cybercrime in Nagpur - Cyber Blackmailer Couple Arrested in Pune for Extorting Money

Union Communications and Information Technology Minister Ashwini Vaishnav convened a meeting with representatives from social media platforms on Thursday to deliberate on the deepfake predicament. Terming deepfakes as a newfound threat to democracy, he discussed the imperative need for altering regulations to effectively combat this emerging peril.

Ashwini Vaishnav revealed that the companies involved have committed to taking decisive actions, including reinforcing mechanisms to detect and handle deepfakes while simultaneously enhancing public awareness on the matter. Furthermore, he announced that new rules specifically tailored to counter deepfakes will be introduced in the near future. These regulations could manifest either as amendments to existing structures or the formulation of entirely new rules.

Also Read: Pune Couple's Organized Cyber Blackmailing Scandal Uncovered


Addressing the gravity of the situation, Ashwini Vaishnav emphasized that deepfake technology poses a significant threat to democratic processes. A myriad of issues were deliberated upon during the meeting with social media representatives, setting the stage for the subsequent meeting scheduled to take place in the first week of December.

Understanding Deepfake Technology

Deepfake technology, powered by artificial intelligence (AI), enables the manipulation or alteration of images, videos, and audios. This entails the creation of deceptive content through the use of AI, allowing the substitution of one person's face onto another's photo or video. Essentially, deepfake technology facilitates the production of seemingly authentic videos that are, in fact, entirely fabricated.

Also Read: Kashmiri Brother-in-Law could not show Kamal, and pressure on Nagpur police failed

Identifying Deepfakes

Distinguishing deepfakes from genuine content requires a discerning eye. Observing subtle inconsistencies, such as irregular movements of hands and legs in a video, can often reveal the artificial nature of the content. Some platforms have taken proactive measures by incorporating watermarks or disclaimers on AI-generated content to notify viewers of its artificial origin. Individuals are advised to scrutinize such marks attentively to discern the authenticity of multimedia content.

Safeguarding Against Deepfakes

To fortify defenses against the rising tide of deepfakes, individuals are encouraged to implement protective measures. This includes adjusting social media privacy settings to restrict access and using robust, unique passwords for heightened security. Enabling two-factor authentication adds an additional layer of protection, significantly reducing the risk of unauthorized access to personal information.

Also Read: Pune Couple's Organized Cyber Blackmailing Scandal Uncovered

As the government gears up to confront the challenges posed by deepfake technology, it becomes imperative for individuals to remain vigilant and adopt proactive measures to safeguard their digital identities. The collaboration between the government and social media platforms marks a crucial step toward curbing the proliferation of deepfakes and ensuring the integrity of online information. The impending rules and regulations are anticipated to provide a comprehensive framework for addressing the multifaceted threats posed by deepfake technology in the digital age.

Source: https://www.the420.in/deepfake-centre-may-introduce-new-regulations-ashwini-vaishnaw-meeting-social-media-firms/



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